NURO is...NURO is getting you more leads, closing more of them, and removing the bottlenecks that slow your business down.
More customers finding you, including when they ask ChatGPT or Google who to hire. Every lead answered in minutes and followed up until they book. And someone in your corner finding what's slowing the business down, then fixing it.
Growth gets stuck in one of three places.
Not enough people find you. The ones who do don't hear back fast enough. Or something inside the business is quietly eating the hours you'd spend on either. We fix all three.
Your next customer is asking ChatGPT who to hire. Is it naming you?
More people skip the search results and ask an AI assistant for a recommendation. It names two or three businesses. If one of them isn't you, you lose jobs you never knew existed.
How AI Visibility fixes it →Closing leadsYou're paying for leads your team doesn't get back to fast enough.
The call that hits voicemail after hours. The web form nobody sees until Monday. The quote that never gets a second nudge. Most of the revenue you lose, you already paid to attract.
How RevOps fixes it →Removing bottlenecksSomething is slowing the business down, and nobody has time to find it.
The handoff that stalls. The report someone rebuilds by hand every Friday. The process that lives in one person's head. You don't need another tool; you need someone to find what's costing you and fix it.
How a Fractional Chief AI Officer fixes it →Craig Pisaris-Henderson
Founder & Chief AI Officer
Scaled FindWhat.com to a billion dollars in revenue and holds 40+ patents in search and pay-per-click monetization. Author of the HI → AI doctrine behind every NURO build.
Chase Henderson
Chief Executive Officer
Runs every engagement personally — the first call, the build, and everything after launch.
What has NURO actually built and shipped?
Stock photos and generic promises are easy to find. These are not those. Three NURO builds running today — each one a different shape of the work.
SBA Disaster Recovery.
AI-packaged SBA disaster loans. Structured intake, document validation, and automated compliance checking — so borrowers can focus on their family while the system handles the paperwork.
Read the build →TradeRunner.ai
A flight simulator for day trading. Define a strategy through dials, backtest it, paper-trade live, then execute through your brokerage. Human-led. AI-executed.
Read the build →PRIZM.
One upload becomes 30+ platform-native short-form assets across TikTok, Reels, Shorts, LinkedIn, Instagram, and X. Auto-captioned, brand-styled, scheduled. Stop editing. Start posting.
Read the build →What growing businesses ask us before we start
What does NURO actually do?
We fix the three places a service business's growth gets stuck. AI Visibility gets you named when customers ask ChatGPT, Google's AI or Perplexity who to hire, so more leads find you. RevOps answers every inquiry within minutes, day or night, and follows up until the lead books, so more of those leads become customers. And a Fractional Chief AI Officer finds whatever else is slowing the business down and fixes it. AI is how we deliver all three. Your people stay in charge: they make the calls, and every AI action is logged so you can review or override it.
Who does NURO work with?
Service businesses doing $1M to $10M a year, local or professional, whose new customers start as an inquiry. NURO does not work with healthcare businesses. Most are owner-led, with 5 to 20 people and no one in-house whose job is AI. We're headquartered in Fort Myers, Florida, and work with businesses across the United States.
Why does speed to lead matter so much?
Most people contact more than one business and hire whoever gets back to them first. A lead that waits an hour has usually already talked to a competitor. And most sales take several follow-ups, while most teams give up after one or two. RevOps fixes both: every inbound lead gets a response within five minutes, 24/7, and the follow-up keeps going until they book or say no.
What is AI visibility?
When someone asks an AI assistant who to hire, it names a few businesses. AI visibility is how often you're one of them. We record your score on day one, fix what the assistants read about you, publish the content they cite, and show you where you stand every week. If your score hasn't measurably gone up by day 90, month four is free.
How is NURO different from a marketing agency or an AI agency?
A marketing agency gets you attention; an AI agency sells you a tool. We sell the outcome — more leads, more of them closed, fewer bottlenecks — then build and run whatever produces it. Four things ship with every system we run:
- Decision Log — every AI conversation is logged, timestamped, attributable, and overridable.
- Truth Boundaries — AI is limited to verified facts from your own systems and approved templates. It cannot make up prices or promises.
- Industry-calibrated workflows — follow-up and messaging built around how your industry actually sells, including its seasons.
- HI → AI doctrine — authored by our Chief AI Officer Craig Pisaris-Henderson; people lead, AI does the busywork, and every interaction is reviewable.
How do I start?
Take the free HI into AI Assessment. In about two minutes it tells you whether your growth is stuck on getting leads (AI Visibility), answering and closing them (RevOps), or something else (a Fractional Chief AI Officer) — or that it's honestly not time yet. Then you book a 40-minute call with Chase to walk through it.
Do you guarantee anything?
Yes, what we control. AI Visibility: score up by day 90 or month four is free. RevOps: live within 60 days of kickoff or your first month is free, and every inbound lead answered within five minutes, 24/7, or 25% back that month. Fractional Chief AI Officer: your audit and roadmap within 30 days or month two is free. We never promise that an AI assistant will name you or that sales will follow.
Who runs it after it launches?
We do. The team that builds it runs it: monitoring, tuning and improving it every month, with a weekly report on the numbers that matter. If you ever leave, you keep everything we built.